Birmingham Small Arms (BSA) Resurrected!

The photo below is of the new 2023 BSA Goldstar 650cc 'single cylinder' motorcycle. First manufactured in the 1950s, this new variant heralds the resurgence of the BSA famous brand.

 

 
Birmingham Small Arms (BSA) manufactured armaments' and motorcycles for the British Army during World War II.  BSA began in June 1861 in the Gun Quarter, Birmingham, England. It was formed by a group of fourteen gunsmith members of the Birmingham Small Arms Trade Association specifically to manufacture guns by machinery. They were encouraged to do this by the War Office which gave the BSA gunsmiths free access to technical drawings and to the War Office's Board of Ordnance's Royal Small Arms Factory factory at Enfield. 

The Birmingham Small Arms Company Limited (BSA) was a major British industrial combine, a group of businesses manufacturing military and sporting firearms; bicycles; motorcycles; cars; buses and bodies; steel; iron castings; hand, power, and machine tools; coal cleaning and handling plants; sintered metals; and hard chrome process.  After the Second World War, BSA did not manage its business well, and a government-organised rescue operation in 1973 led to a takeover of such operations as it still owned.

Those few that survived this process disappeared into the ownership of other businesses.  In October 2016, India's Mahindra Group purchased BSA for £3.4 million in an effort to reintroduce motorcycles bearing the famous BSA name. When NVT Motorcycles Limited was liquidated in 1978, its management, then under William Colquhoun, formed a new company (BSA Company) and bought from NVT the rights to the BSA motorcycle brand. 

Ashish Joshi, director of BSA said, "we've got Birmingham in the name, Birmingham Small Arms is what BSA is. We can't be anywhere else other than the West Midlands and the contribution that Birmingham has made to British society and the automotive world is unapparelled."